Fratello

The Fears Watch Company Joins The GREAT Britain Campaign


28th February, 2020


"The Fears Watch Company has become a partner of the GREAT Britain campaign. Following the 2016 revival after production ceased in 1976, Fears has gone from strength to strength. Now, as the company approaches its half-decade, it is being recognized as one of the best British brands out there.

The “Britain is GREAT” slogan began appearing shortly after David Cameron was elected and in the run-up to the 2012 London Olympics. With a broad spectrum — from industry and education to media and culture — the goal is to inspire growth and interest, nationally and internationally."

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